Swachh Bharat Abhiyan
The Swachh Bharat Abhiyan (SBA), also known as the Clean India Mission, is a nationwide campaign initiated by the Government of India to address the pressing issue of sanitation and cleanliness in India. Launched on 2 October 2014, to coincide with the birth anniversary of Mahatma Gandhi, the mission aims to honor his vision of a clean and hygienic India.
The imperative for a sanitation program in India was recognized even before the Swachh Bharat Abhiyan. The first formal sanitation initiative was launched in 1954 as part of India's First Five Year Plan. Subsequent initiatives included the Central Rural Sanitation Programme in 1986, the Total Sanitation Campaign in 1999, and the Nirmal Bharat Abhiyan in 2012. However, these earlier initiatives showed limited success because of various challenges, including insufficient political will, leadership, and public engagement.
The primary objectives of the Swachh Bharat Abhiyan are to:
The mission is divided into two phases. Phase 1 lasted until 2 October 2019, focusing on improving sanitation coverage and eliminating open defecation. Phase 2 (2020–2025) builds on these achievements, focusing on sustaining open defecation-free status and improving waste management.
The Swachh Bharat Mission has been pivotal in bringing about a significant increase in the construction of toilets. By October 2019, India had constructed over 100 million toilets, declaring itself open defecation-free (ODF) in many rural areas. Additionally, various cities and towns have been ranked for cleanliness under the mission, and a competitive spirit has been instilled through the Swachh Survekshan, an annual survey of cleanliness and sanitation.
Cities like Navi Mumbai and iconic places such as the Meenakshi Temple have been recognized for their exemplary cleanliness efforts. The mission's logo is prominently featured on the back of the Mahatma Gandhi New Series banknotes.
Despite the progress, the mission faces challenges, including ensuring behavior change among the populace, addressing urban sanitation issues, and integrating waste management systems. The mission also seeks to engage with other governmental schemes such as the Pradhan Mantri Gramin Awas Yojana to provide comprehensive improvements in rural infrastructure.
The Swachh Bharat Abhiyan remains one of India's most significant public health campaigns, reinforcing the importance of cleanliness, hygiene, and public participation in building a healthier nation.